Welcome to our blog

We enjoy sharing things we are up to, things we like, and anything we think you might enjoy reading about. Feel free to poke around.

  • Here are a few topics we blog about:

  • iPhone Dot

    Posted by & filed under College, Idea of the Week.

    Arizona State Dot Colleges and Universities are beginning to brand mobile devices with the iDot making sure their logos and icons are viewed up to 100 times per day.

    Vertical Messenger Bag

    Posted by & filed under College, Corporate, Idea of the Week.

    Corporate - Laptop Messeneger Bag

    A functional business brief with the attitude of a messenger bag. The computer sleeve fits up to a 14″ laptop and the bag has an organizer and plenty of pockets for storage. Our favorite…the MP3 player pocket with earphone exit.

    As low as $14.95

    212° The Extra Degree

    Posted by & filed under Book, College, Corporate, Our Favorite Things.


    212° The Extra Degree captures the essence of excellence in an unforgettable way… At 211° water is hot. At 212°, it boils. And with boiling water, comes steam. And steam can power a locomotive. The one extra degree makes the difference. This simple analogy reflects the ultimate definition of excellence. Because it’s the one extra degree of effort, in business and life, that can separate the good from the great. This powerful book by S.L. Parker and Mac Anderson gives great examples, great quotes and great stories to illustrate the 212° concept. A warning…once you read it, it will be hard to forget. Your company will have a target for everything you do…212°. Hardcover, 96 pages

    New Tradeshow Booth for the College Market

    Posted by & filed under College.

    The Public Identity Team set-up the new tradeshow booth at the ACUHO Conference in Minneapolis. We were in prime position to meet with Housing Officers from all over the United States and offered plenty of creative ideas…including boxer shorts.

    Tradeshow Booth

    Monkey Business at NACA 2013 Nashville

    Posted by & filed under College.

    We love Nashville! We set up the booth and met with so many of our great customers at the National Association for Campus Activities (NACA). It was great to see everyone and as you can see from the attached photo of Matty Toomb, we had a lot of fun at the event as well.

    Matty having fun in Nashville

    Matty having fun in Nashville

    NACA is a recognized leader in higher education for providing members with innovative practices and access to programs that support campus engagement. NACA
    now has more than 950 college and university members and over 550 associate members who represent artists, lecturers and performers. This high-profile, high-energy, four-day event provides networking opportunities with other professionals, students and associate members. Attracting more than 2,000 delegates from nearly 450 member schools, NACA’s National Convention is the nation’s largest campus activities marketplace.

    During the Convention, delegates can view more than 80 live performances ranging
    from music and comedy to lecture and interactive programs. NACA’s Campus Activities Marketplace gives us the chance to meet with everyone and discuss the promotional items that will coincide with their upcoming events.

    Public Identity will be exhibiting again when Boston hosts NACA in 2014.

    New Hire In Los Angeles Office

    Posted by & filed under College, Corporate.

    Famous Amos

    We would like to welcome Amos Pelaez to the Public Identity team. Otherwise known as “Famous Amos,” for reasons unknown, he brings a strong industry background to the office. Amos spent the last two years on the supplier side of the business working for International Merchandise

    Concepts (IMC), developing product campaigns and delivering quality service to clients such as Public Identity. “It’s always exciting to bring in a new member to our team,” says Leland Felsenthal, “and when that person comes from the supplier side of our business they bring another level of expertise.”

    New 52 Idea Catalog To Be Released In 2014

    Posted by & filed under College, Corporate.

    52 Idea Catalog

    The Merchandising Team at Public Identity visits Las Vegas in January 2014. They will be searching for the latest and greatest promotional items so they can be compiled into a new tool for the buyers in the College Market. Be on the lookout for this piece to be delivered via mail and at conferences in 2014.

    Mesh Tech Polo Shirts

    Posted by & filed under College, Corporate, Idea of the Week.

    There are a lot of Polo Shirts in the market but we favor the moisture management styles. Features include UV protection, tagless neck label, and sizing up to 5XL. Available in Men’s and Ladies in 18 colors.

    As low as $23

    Stadium Cups

    Posted by & filed under College, Idea of the Week.

    Public Identity has over 50 different styles and sizes of stadium cups. Fluted…Glow-in-the-Dark…Jewel Tones are all available. The 16 ounce smooth is the most popular among colleges and universities and is used for activities across campus.

    As low as $.49